Influencer marketing agency · BengaluruRun from the Delhi NCR deskUpdated
Influencer marketing agency in Bengaluru (Bangalore)
If you are searching for an influencer marketing company in Bengaluru, vexo.club runs Bengaluru briefs from its desk in Delhi NCR: there is no Bangalore office. What there is: Kannada and English creators shortlisted in 18 hours, attribution fixed before the first post, and one sheet every Monday your CFO can read without a call.
vexo.club is an influencer marketing company for Bengaluru brands. It shortlists and contracts Kannada and English creators, produces the content and reports the results every Monday. Brief the desk at mail@vexo.club or on WhatsApp at +91 78276 16675 (opens in a new tab).
ನಮಸ್ಕಾರ, ಬೆಂಗಳೂರು
namaskāra, BengaḷūruHello, Bengaluru.
Which creators and languages are on the roster for Bengaluru?
14
creators on the roster list Bengaluru as home, across nine niches, including comedy & entertainment, fashion & style and finance & business.
Every profile has consent on file. The roster is national, so a shortlist is built to the brief’s audience and not to one city. Counted from the records when this page was built.
- Nischita Babu
- AevyTV
- Ishan Sharma
- Jashwanth Bopanna
- Kushiyagi Ramya
- Nikhil Kamath
- Danish Sait
- Dr Bro
- Vicky Pedia
- RJ Rajesh
- B S Kunal
- Rajiv Talreja
- MommyLilWorld
- Lairen
Also based in Karnataka:
By niche
- Comedy & entertainment
- 3 creators
- Fashion & style
- 2 creators
- Tech & gadgets
- 2 creators
- Finance & business
- 2 creators
- Beauty & skincare
- 1 creator
- Food & beverage
- 1 creator
- Travel
- 1 creator
- Parenting & family
- 1 creator
- Lifestyle
- 1 creator
All 14 have a follower count read in the last 90 days, between 28 Oct 2026 and 31 Oct 2026. The middle half of those creators’ largest accounts has between 407K and 1.8M followers, and the median is 1M.
By language
| Language | Based in Bengaluru | On the whole roster |
|---|---|---|
| Kannada | 8 | 10 |
| English | 14 | 256 |
The roster in Bengaluru
14 of the 281 creators on the roster are based in Bengaluru. Both tables count their records: the tier is set by each creator’s largest account, and a creator can list more than one language.
| Tier | Followers | Creators |
|---|---|---|
| Mid-tier | 50K–500K | 4 |
| Mega | 500K–5M | 10 |
| Language | Creators |
|---|---|
| English | 14 |
| Kannada | 8 |
| Hindi | 7 |
Last reviewed .
Which parts of Bengaluru does a brief cover?
One market on the brief. 7 places on the shoot plan, each with its own audience and its own native format.
The founder brief. A fintech or consumer app that needs product-literate creators who explain, not just unbox: the café table next door is on a pitch call and will check the claim. Shortlists lean YouTube long-form and LinkedIn, with Reels for launch week.
- 5th Block
- 80 Feet Road
- Forum junction
- Sony World junction
- Ejipura
The D2C brief. A first flagship on 100 Feet Road, a coffee or skincare drop, a store that needs footfall by Saturday. The shortlist is limited to creators based in the city so the store is in the frame, and the shoot is timed for the soft afternoon light.
- 100 Feet Road
- 12th Main
- CMH Road
- Domlur
The early-stage brief. A beta, a waitlist, a run club or a cloud kitchen with a tight budget band. Micro creators with a real HSR audience, a tracked link on every post, and a Monday sheet that says which link converted and which did not.
- 27th Main
- Sector 1–7
- Agara Lake
- BTM Layout
The B2B and employer-brand brief. A capability centre hiring, a SaaS launch, a developer tool that needs engineers to try it. LinkedIn, X and YouTube creators who are engineers first, with the objective set to sign-ups or applications rather than reach. The commute is the shared joke here, and the brief treats it with affection.
- Marathahalli
- Kadubeesanahalli
- Bellandur
- Sarjapur Road
- Silk Board junction
The campus brief. Gated living, ITPL offices and the KTPO halls at the end of the Purple Line. Home, family and gadget briefs for a salaried audience that reads three reviews before it buys, so the creator’s review has to hold up.
- ITPL
- KTPO
- Varthur Road
- Brookefield
- Kundalahalli
The flagship brief. A launch on MG Road, a Church Street pop-up, a Commercial Street sale weekend. Fashion, food and lifestyle creators cast for footfall, shot in daylight so the store reads, posted the evening before the weekend.
- MG Road
- Brigade Road
- Church Street
- UB City
- Lavelle Road
- Commercial Street
The Kannada-first brief. Neighbourhoods loyal to their darshini and their 4th Block shops, a food street with creators of its own. Kannada creators lead; English is the caption, not the voice, and the product has to earn its place on the street.
- Jayanagar 4th Block
- Gandhi Bazaar
- VV Puram food street
- JP Nagar
- Bannerghatta Road
Which categories do brands brief in Bangalore?
Cafés, luxury fashion, home appliances, corporate and employer brands, spas and banking are each briefed differently in Bangalore. What follows is guidance on how each is scoped in the city: what the market gives the brief and what the rules ask of it. It is not a list of campaigns the desk has run, and it names no client.
Cafés: a visit is the result.
The Coffee Board of India, under the Ministry of Commerce and Industry, dates the story of Indian coffee to seven seeds planted by the saint Baba Budan in Karnataka around 1600, and the Board is based in Bengaluru. A café brief borrows that story only where the café has one of its own; otherwise it is a neighbourhood brief: a new menu, a launch weekend, a quiet-hours offer. The result is a visit, so the sale is counted by an offer or code redeemed at the till, set before the first post, and reach is reported as reach.
Luxury fashion: few creators, long frames.
UB City stands in the central business district at the corner of Kasturba Road and Vittal Mallya Road, opposite Cubbon Park, and Wikipedia describes its Collection as housing luxury brand stores and the UB Tower as housing corporate offices. A luxury brief in that district is cast for taste, not reach: a handful of creators, longer formats, usage rights for the brand’s own channels written in, and no discount code. Where a client has not cleared a figure, the sheet says “Metrics on request”.
- UB City
- Vittal Mallya Road
- Kasturba Road
- Cubbon Park
Home appliances: quote the label, not the claim.
The star ratings on air-conditioners, refrigerators and other listed appliances belong to the Bureau of Energy Efficiency, whose Standards and Labelling programme publishes the list of star-labelled appliances. An appliance creator therefore quotes the label on the unit and nothing the label does not say. The brief is a move-in brief (the flat, the first month, the comparison a buyer makes with three tabs open), filmed in a real home with the brand’s own model, and the sale is counted by a marketplace link or a creator code.
Corporate and employer brands: the objective is applications.
Wikipedia describes the International Tech Park in Whitefield, set up as an India–Singapore joint venture in 1994, as the oldest tech park in Bengaluru. A corporate brief in the city is a hiring push, a launch to engineers or an employer brand, carried by LinkedIn, X and YouTube, and its objective is applications or sign-ups rather than reach. Staff who post about their employer carry the disclosure label too, since ASCI counts an employment relationship as a material connection.
- International Tech Park
- Whitefield
- Outer Ring Road
Spas: the guest is not a prop.
A spa or wellness brief is filmed in rooms where guests are undressed and staff are at work, so the plan names the rooms, who is on camera and who has consented before the date is booked. ASCI’s influencer guidelines, in the addendum of 17 August 2023, ask anyone who makes claims about the prevention, treatment or cure of a medical condition to hold the relevant qualification and state it upfront, and let those without one share generic information. A spa creator describes the experience (the room, the light, the staff, the hour), and promises no result.
Banking: the script belongs to compliance.
The same ASCI addendum covers banking, financial services and insurance: advice on investments needs the influencer’s SEBI registration number stated beside their name, and other financial advice needs a suitable qualification, such as an IRDAI licence, CA or CS, with the disclosure rules of the financial regulators on top. A banking or fintech brief starts with what a creator may say (generic information, or how an account or an app works) with the client’s compliance sign-off on the script before filming, and the result counted as sign-ups or applications.
Questions about these categories.
Are there Bangalore creators for a café or a spa brief?
The roster is national and counted from the records. The block near the top of this page states how many creators list Bengaluru as home, and withholds the line when the records hold none. A café or spa brief that must be shot in the city gets a shortlist limited to creators who are in it; where the records cannot supply one, the plan says so before a rate is agreed, and any trip is scoped into the quote.
Can a bank or fintech in Bangalore brief a creator to explain a product?
Yes, inside ASCI’s rule. A creator without the qualification can share generic information and explain how an account or an app works; investment advice needs a SEBI registration number stated beside the name, and other financial advice a suitable qualification. The client’s compliance team signs off the script before filming, and the result is counted as sign-ups or applications, not reach.
Do luxury and home-appliance briefs in Bangalore run on discount codes?
A luxury brief usually does not: it is judged on branded search and store visits the client can read, and the sheet says “Metrics on request” where a figure is not cleared. An appliance brief often does, because the sale happens on a marketplace and a creator code or link counts it. Either way the method is chosen in the brief, before the first post.
What makes a Bengaluru brief different?
Two tracks, one feed.
English-first creators cover tech, gadgets, personal finance and startup life for an audience that checks claims. Kannada creators lead comedy, film talk, food walks and moto-vlogs. Most briefs need both, and the shortlist says which creator is which and why.
D2C briefs: influencer marketing for D2C brands
Kanglish is a voice, not a translation.
Enjoy maadi. Swalpa adjust maadi. The Gen-Z skit runs in Kannada-English code-mix, and it only works when the creator writes it. We brief the product and the claim; the punchline stays theirs.
The viewer is a buyer and a hiring manager.
The same person shops at lunch, ships at three and interviews at five. Consumer and B2B briefs run on the same platforms here, so the objective picks the platform: Reels for a launch, YouTube long-form for a product that needs explaining, LinkedIn and X when the buyer is a professional.
Peak Bengaluru is a genre.
Office calls in traffic, pitch decks in cafés, run clubs at Cubbon Park before the city wakes. The observational humour is the city’s own, and a brand that fits into it is welcomed. One that borrows it badly is noticed, in Kannada and English.
Two working languages, four more at the table.
Kannada and English are the working pair. Tamil, Telugu, Urdu and Hindi speakers are large communities, so a city launch often runs in two languages, and the shortlist is built per language rather than per city.
How does influencer marketing work in Bengaluru?
Influencer marketing in Bengaluru works the way every brief does: one operator scopes it and runs it to the last report, from the Delhi NCR desk. What Bengaluru changes is below.
Run from Delhi NCR, in writing.
Kick-off, shortlist review and approvals happen on calls and in documents. The brief, the contracts and the Monday sheet are documents either way. Anyone from the desk needed on the ground in Bengaluru is scoped into the plan and the quote up front, never discovered later.
Shoots follow the creators.
Content is filmed where the creator lives. A brief that needs Indiranagar, Church Street or a Metro viaduct in the frame gets a shortlist of creators based in the city, and the shoot is timed for the light: overcast silver in the afternoon, blue hour over the tracks.
Language is a line in the brief.
Kannada, English or both goes in the brief, not in the comments after. Each creator on the shortlist is chosen for the language the campaign needs, and a Kannada line is checked by someone who speaks it before it is posted.
Swalpa adjust maadi, except on attribution.
Tracked links, creator codes or whitelisted ads from the creator’s handle are chosen in the brief, and the Monday sheet reports against that choice. Reach and engagement are not conversions, and the sheet does not present them as if they were.
The same timeline as every city.
A shortlist in 18 hours, contracts and briefing inside a week, and first content live in 10–14 days for most categories. Then every Monday, one sheet: reach, engagement rate, cost per acquisition, CPM and the next move. Forwardable to your CFO without edits.
Instagram influencer marketing · YouTube influencer marketing · What influencer marketing costs
When should a brand in Bengaluru brief a campaign?
Month ranges only: the moments a Bengaluru brief is planned around. Brief early; shoot calendars fill.
Jan
Makara Sankranti
Ellu-bella sharing and gifting. Food D2C, home and gifting briefs; keep the visuals secular and bright.
Mar–Apr
Ugadi
Kannada new year. New-beginnings briefs for finance, EV, home and fashion: Kannada-first creative is noticed.
Apr–Jun
Appraisal season
IT pay revisions land and the city talks about upgrades, investing and travel. Fintech, gadgets and personal-finance creators.
Jun–Sep
Monsoon
Commute, delivery and indoor content. Quick commerce, rainwear, home. Rain on glass suits the light.
Aug
Varamahalakshmi and the flower show
Silk, jewellery and gifting season, and Lalbagh fills for the Independence Day show. Ethnic wear, jewellery, gifting D2C.
Sep–Oct
Festive sale season and Dasara
E-commerce’s biggest window, and much of e-commerce is headquartered here. Electronics, fashion, home, with creator codes so the sale reconciles.
Nov
Karnataka Rajyotsava
State formation day. Kannada-first creative is expected, and the language itself is the device.
Nov–Dec
Tech Summit and Comic Con
The B2B moment for AI, SaaS and deep-tech at BIEC, then the Gen-Z fandom peak at KTPO. LinkedIn creators in November, gaming and merch in December.
How Bengaluru says it.
The words a Bengaluru brief is written in, each as it is said, with how to say it and what it means.
ನಮ್ಮ ಬೆಂಗಳೂರು
namma Bengaḷūru
Our Bengaluru: the city’s affectionate name for itself.
ಬೊಂಬಾಟ್
bombāṭ
Superb: everyday Bengaluru slang of approval.
ಸ್ವಲ್ಪ ಅಡ್ಜಸ್ಟ್ ಮಾಡಿ
svalpa aḍjasṭ māḍi (swalpa adjust maadi)
Please adjust a little: the city’s easy-going Kanglish line.
ಊಟ ಆಯ್ತಾ?
ūṭa āytā?
Had your meal? An everyday greeting that shows care.
ಮತ್ತೆ ಸಿಗೋಣ
matte sigōṇa
See you again.
Which campaigns can you see before you brief?
Every brief here runs from the same desk as the work below. Each figure on a case study says whether it is verified; where a client has not cleared one, it says so.
Four of the nine published case studies are filed under a category this page lists for Bengaluru. The first three are shown, and the other six are linked under the table. A case has no city of its own, so a row shows its sector, not where the work ran.
| Case | Format and window | Verified figures |
|---|---|---|
| Pay-in-three launch | Reel · 2026 · 2 weeks · pay-in-three launch | 1,37,126 likes, 692 comments |
| Basmati rice comedy skit | Reel · 2026 · one reel · World Biryani Day | 3,02,234 likes, 2,625 comments |
| Kids’ pancake mix recipe reel | Reel · 2026 · one reel · breakfast recipe | 115 likes, 15 comments |
Also on file: Rakhi jewellery skit · Protein powder lab-report review · Women’s multivitamin explainer · De-tan face wash challenge · Fevikwik comedy skit · Seven-day glow face wash reel
Influencer marketing in Bengaluru: questions brands ask
How do I choose the best influencer marketing company in Bengaluru?
With a checklist, not a ranking page. Six checks. Where the team sits, written on the page. What the shortlist carries: audience-fit data and a rate card per creator, or a network count nobody can verify. Whether creator fees are line items with the management fee stated separately. Whether attribution is chosen before launch, and whether the report marks what it cannot verify. Whether it can cast in Kannada and English, keeps the English-first creators who cover tech, gadgets and personal finance apart from the Kannada creators who lead comedy, food walks and moto-vlogs, and shows the Kannada with the script right. Who runs the brief after the pitch: the operator who scoped it, or a layer. Ask any company for all six in writing. Ours are on this page.
Should a Bengaluru brand hire a local agency or a national desk?
Koramangala and Indiranagar agencies can put a team in your Whitefield meeting room by morning; vexo.club cannot do that from Delhi NCR. The trade is one named operator from the first reply to the last report, Kannada and English creators cast to the brief, and an Outer Ring Road shoot scoped in writing before anyone books a slot. Weekly in-person reviews are the case for hiring locally.
Do you have an office in Bengaluru?
No. Bengaluru briefs are run from the desk in Delhi NCR by the operator who scoped them, and it is the only desk the company runs; the company is registered in Rajasthan and operates nationally from Delhi NCR. A Koramangala founder brief or an Indiranagar store launch is scoped on calls and in documents, and any visit to the city is in the quote before it is needed. We say so plainly because it matters when you choose who runs your campaign.
What changes when the desk is in Delhi NCR and the brand is in Bengaluru?
Three things, all in the plan. Meetings are calls and documents, which the brief, the contracts and the report already are. Content is filmed where the creators live, so a shoot on Church Street or along the Outer Ring Road means a shortlist of creators based in the city. Travel by anyone from the desk is scoped into the quote before it is needed. The timeline, the fee structure and the Monday sheet do not move.
Can a campaign run in Kannada?
Yes, and it should when the audience is Kannada-first. Language is a line in the brief and the shortlist is built to it: Kannada, English, Kanglish, or Kannada with a Tamil or Telugu leg if the launch reaches beyond Karnataka. Creators write their own lines; we brief the product and the claim.
How do you measure influencer marketing results for a Bengaluru campaign?
Partly like performance marketing, and we say which part. Tracked links, creator codes and whitelisted ads give attributable conversions; reach and engagement do not. A Koramangala app launch is counted by sign-ups from a tracked link, an Indiranagar store by a code redeemed at the till. The method is chosen in the brief, and the Monday sheet reports reach, engagement rate, cost per acquisition and CPM against it. Figures that cannot be verified are marked as such and never totalled.
What does influencer marketing cost in Bangalore?
In Bangalore the line that moves a quote most is the format, not the postcode. A YouTube long-form review of a fintech app, a LinkedIn integration for a SaaS launch and a Kanglish Reel from a Kannada creator are three jobs on three rate cards, with usage rights written in per deliverable. Creator fees are disclosed line items at fixed rate-card prices, and our management fee sits on top as a fixed percentage, never a hidden margin inside talent costs. Prices are not published: a scoped quote follows the brief.
Do you work with startups and D2C brands, or only enterprise?
Both, and the brief tells us which route fits. An early-stage brief with a tight band gets micro creators, tracked links and a short list; a funded launch gets a wider mix and paid amplification. If a leaner route than ours fits your brief, we will say so upfront.
Can you run B2B, SaaS and employer-brand briefs here?
Yes. LinkedIn, X and YouTube creators who are engineers or operators first, with the objective set to pipeline, sign-ups or applications rather than reach. The Monday sheet reports against that objective, and usage rights for the posts are agreed per deliverable, in writing, before anything is recorded.
Which parts of Bengaluru do you work with?
All of it. Koramangala, Indiranagar, HSR, the Outer Ring Road belt, Whitefield, Electronic City, Hebbal and the north, Jayanagar and the south. A brief is written for the city as one market, and the shortlist narrows to a neighbourhood only for content that has to be shot there: a Church Street pop-up, say, or a store on Jayanagar 4th Block.
Which other cities does the same desk brief?
- दिल्लीDelhi NCRWhere the desk is. Delhi, New Delhi, Gurugram, Noida, Greater Noida: each its own place.
- मुंबईMumbaiRun from Delhi NCR. Marathi, Hindi and English, Bandra to Thane.
- హైదరాబాద్HyderabadTelugu-first briefs from HITEC City to Secunderabad, run from Delhi NCR.
- पुणेPuneFor Punekar brands, and brands that want Punekars: three languages, one desk in Delhi NCR.
- சென்னைChennaiTamil first, written by Tamil creators, briefed from the Delhi NCR desk.
- কলকাতাKolkataRun from Delhi NCR. Bangla first, Pujo briefed by July.
- जयपुरJaipurRun from Delhi NCR. Jewellery, block print, weddings, D2C: past the postcard.
- AhmedabadRun from Delhi NCR. Gujarati-first, booked ahead of Uttarayan and Navratri.
- ChandigarhRun from Delhi NCR. Chandigarh, Mohali and Panchkula: Hindi and Punjabi, three administrations.
How do you brief an influencer marketing agency in Bengaluru?
Bengaluru sticker pack in the press kit
For a brand in Bengaluru, two paragraphs is enough, sent from wherever you are.
mail@vexo.clubObjective, budget band, market and timeline. One operator reads it and replies inside 18 hours, and that operator runs the campaign.