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 Work: Case studiessuper.money logovexo.club

Pay-in-three launch

super.money2026 ⁠· 2 weeks ⁠· pay-in-three launch

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At a glance.

On the recordVerifiedOn request

Brief.

Put pay-in-three on UPI in front of first-time users.

Approach.

01What we ran

Reels for reach, stories for the swipe-up and a YouTube Short, since the creator’s audience is also there. One two-week burst around the launch.

02Creator mix

One creator with a mass Hinglish-speaking audience, so the explainer reaches people who have never split a payment, not a finance channel.

How it ran.

  1. 01Day 1Reel live, posted with the brand’s account
  2. 02Days 2–7Stories and the short
  3. 03Days 8–14Best post boosted, close-out

What ran, post by post.

1 postviews on request

  • Open the file

    Creator withheld

    Reelinstagram.com

    Metrics on request

    The explainer, posted with the brand’s account: shopping over savings, guilt-free. Paid for in three parts.

Views are platform-reported and checked against the post. Unverified rows say so. Creators are named only with consent on file.

Results.

likes
1,37,126
Verified 20 Oct 2026
Evidence for likes
Measures
Public on the post, checked against it
Source
The post’s own public count
Permission
Name, logo and case detail released · written permission on file
comments
692
Verified 20 Oct 2026
Evidence for comments
Measures
Public on the post, checked against it
Source
The post’s own public count
Permission
Name, logo and case detail released · written permission on file
  • reachMetrics on request
  • viewsMetrics on request
  • installsMetrics on request

On the record, not cleared for print.Ask for the numbers for Pay-in-three launch

Reporting.

One sheet every Monday: reach, ER, CPA, CPM.

Per creator and per post, with the next move.

See a sample Monday sheet

White PR box with a blue band printed vexo.clubPhone held upright on a black handheld grip, screen lit
October · in market: Navratri to Diwali · 2 cities; +12 more. Brief now for: Wedding season · 4 cities; +5 more

Start a brief

Two paragraphs is enough: what you want to move, for whom, by when. A person reads the brief, scopes it and runs the campaign.