Influencer roster · 279 creators · Updated 28 Oct 2026

Instagram influencers in India.

The vexo.club roster lists 279 creators on Instagram, each with consent on file. Delhi NCR is home to 70 of them and Mumbai to 57; others live in 57 more cities. Send one brief; the desk confirms availability and rates. Last updated 28 Oct 2026.

Counted from the roster’s published records · Indian creator benchmarks 2026
Creators listed	279
Cities (59)	Delhi NCR (70), Mumbai (57), Bengaluru (14) and 56 more
No city on record	39
Platforms	Instagram (279), YouTube (192), Facebook (108) and three more
Sizes	8 Micro, 111 Mid-tier, 143 Mega and 17 Celebrity
Languages	English (255), Hindi (229), Marathi (17) and seven more
Updated	28 Oct 2026

Instagram is where most Indian creator briefs run: Reels for reach, Stories for the link and the reminder, carousels for the detail a buyer saves. A brief here usually buys a creator’s Reels and Stories together, with the usage rights for a brand to run the Reel as an ad named in writing.

Of the creators here, 55 work in comedy & entertainment, 47 in fitness & wellness and 33 in lifestyle; the rest work in 14 more niches. By followers on their largest platform, 143 are Mega, 111 Mid-tier, 17 Celebrity and eight Micro. English is used by 255 of them and Hindi by 229; some also publish in Marathi, Kannada and six more languages.

Brief the desk for Instagram creators Browse the roster

Who is on Instagram.

Of the 279 creators on Instagram, 250 have a count read in the last 90 days, between 2 Oct 2026 and 26 Oct 2026; the other 29 are left out until their count is read again. The middle half of those accounts has between 174K and 1M followers, and the median is 428K. Of the 279, 192 are also on YouTube.

The list below opens with the 18 featured creators, then follows the order of the records. It is not sorted by size.

Instagram creators by size: each creator’s largest single account, on any platform
Size	Band	Creators	Also on YouTube
Micro	10K–50K	8	5
Mid-tier	50K–500K	111	59
Mega	500K–5M	143	113
Celebrity	5M+	17	15

Instagram creators by city

Delhi NCR70 creators
Mumbai57 creators
Bengaluru14 creators
Jaipur9 creators
Indore8 creators
Ahmedabad6 creators
Chennai5 creators
Pune5 creators
Dubai3 creators
Lucknow3 creators
Ludhiana3 creators
Ranchi3 creators
Dehradun2 creators
Haldwani2 creators
Hyderabad2 creators
Imphal2 creators
Kochi2 creators
Kolkata2 creators
Sonipat2 creators
Abohar1 creator
Agra1 creator
Alappuzha1 creator
Begusarai1 creator
Bhagalpur1 creator
Bhiwani1 creator
Bhopal1 creator
Bhubaneswar1 creator
Calgary1 creator
Chandigarh1 creator
Daltonganj1 creator
Deoghar1 creator
Dublin1 creator
Guwahati1 creator
Hisar1 creator
Jalandhar1 creator
Kannur1 creator
Kohima1 creator
Kolhapur1 creator
Kottayam1 creator
Los Angeles1 creator
Mangkolemba1 creator
Mapusa1 creator
Mayurbhanj1 creator
Melbourne1 creator
Munger1 creator
Nalbari1 creator
Paris1 creator
Pathanamthitta1 creator
Pithoragarh1 creator
Quepem1 creator
Rajpura1 creator
Rudrapur1 creator
Saharanpur1 creator
Seattle1 creator
Solan1 creator
Srinagar Garhwal1 creator
Surat1 creator
Tokyo1 creator
Toronto1 creator

Of the 279 creators, 39 have no city on record: the field is empty, or names only a state or a country. They are in none of these rows.

Instagram creators by niche: the median and middle half of their Instagram counts read in the last 90 days
Niche	Creators	Counted	Median	Middle half
Comedy & entertainment	55	48	556K	259K–1.4M
Fitness & wellness	47	44	203K	128K–761K
Lifestyle	33	33	330K	174K–908K
Travel	28	28	778K	213K–1.2M
Fashion & style	19	17	677K	197K–1.3M
Beauty & skincare	16	14	236K	132K–406K
Food & beverage	14	14	256K	108K–396K
Tech & gadgets	11	8	243K	81.5K–465K
Education	11	4	–	Fewer than 5 counted

Instagram creators by niche: the median and middle half of their Instagram counts read in the last 90 days, continued
Niche	Creators	Counted	Median	Middle half
Finance & business	10	8	677K	320K–1.7M
Parenting & family	8	8	1.1M	356K–1.4M
Music	8	8	574K	369K–1.3M
Automotive	7	6	671K	288K–898K
Gaming	4	4	–	Fewer than 5 counted
Commentary & current affairs	3	1	–	Fewer than 5 counted
Digital & social content	3	3	–	Fewer than 5 counted
Sports	2	2	–	Fewer than 5 counted

How it is counted

Pick creators. Send one brief.

Showing 1–12 of 279 creators Page 1 of 24

Divija Pandey
Fashion & styleDelhi
On: Instagram. Size tier: Mid-tier
Followers, all platforms
446K
Average views per post
On request
Engagement rate
11.0%
Sourav Joshi
Comedy & entertainmentHaldwani, Uttarakhand
On: InstagramYouTube. Size tier: Celebrity
Followers, all platforms
53.3M
Average views per post
On request
Engagement rate
6.1%
Ankit Baiyanpuria
Fitness & wellnessSonipat, Haryana
On: InstagramYouTubeFacebook. Size tier: Celebrity
Followers, counted platforms
8.1M+
Average views per post
On request
Engagement rate
5.3%
Harsh Beniwal
Comedy & entertainmentMumbai
On: InstagramYouTubeFacebookXSnapchat. Size tier: Celebrity
Followers, counted platforms
23.3M+
Average views per post
On request
Engagement rate
5.2%
Aarush Bhola
Comedy & entertainmentDelhi
On: InstagramYouTube. Size tier: Mega
Followers, all platforms
7.2M
Average views per post
On request
Engagement rate
5.2%
Nitish Rajput
Commentary & current affairsRudrapur, Uttarakhand
On: InstagramYouTubeFacebookX. Size tier: Celebrity
Followers, counted platforms
12.3M+
Average views per post
On request
Engagement rate
3.9%
Ashu Ghai
EducationDelhi
On: InstagramYouTube. Size tier: Celebrity
Followers, all platforms
11.2M
Average views per post
On request
Engagement rate
2.8%
Sharan Hegde
Finance & businessMumbai
On: InstagramYouTube. Size tier: Mega
Followers, all platforms
6.6M
Average views per post
On request
Engagement rate
1.9%
Raj Grover
Comedy & entertainmentSaharanpur, Uttar Pradesh
On: InstagramYouTubeSnapchatXFacebook. Size tier: Celebrity
Followers, counted platforms
18.1M+
Average views per post
On request
Engagement rate
7.6%
Ankit Avasthi
EducationRajasthan
On: InstagramYouTubeLinkedInFacebookX. Size tier: Celebrity
Followers, counted platforms
6.4M+
Average views per post
On request
Engagement rate
2.9%
Aman Dhattarwal
EducationDelhi
On: InstagramYouTubeLinkedInXFacebook. Size tier: Mega
Followers, counted platforms
4.9M+
Average views per post
On request
Engagement rate
12.8%
Apna College
EducationDelhi
On: InstagramYouTube. Size tier: Celebrity
Followers, all platforms
8.1M
Average views per post
On request
Engagement rate
6.3%

Questions brands ask.

How many Instagram influencers in India are on the vexo.club roster?

The roster lists 279 creators on Instagram, each with consent on file for a public profile; every profile is linked from this list.

How many followers do the Instagram creators on the roster have?

The middle half of the 250 Instagram accounts with a count read in the last 90 days has between 174K and 1M followers, and the median is 428K. The counts were read between 2 Oct 2026 and 26 Oct 2026. The other 29 are left out until their count is read again.

Which niches do Instagram influencers in India on the roster cover?

Of the creators here, 55 work in comedy & entertainment, 47 in fitness & wellness and 33 in lifestyle; the rest work in 14 more niches.

What sizes are Instagram influencers in India on the roster?

Four sizes, by followers on a creator’s largest platform. Micro (10K–50K) has eight, Mid-tier (50K–500K) 111, Mega (500K–5M) 143 and Celebrity (5M+) 17. Each size has its own page on the roster.

How does a brand work with Instagram influencers in India?

Shortlist the profiles here and send one brief to the vexo.club desk, which takes it to each creator or their management to confirm availability and terms. Rates are on request.