# Basmati rice comedy skit

> Two creators, one blindfolded and one in noise-cancelling headphones, cook a biryani that should have been a disaster, for the rice brand’s World Biryani Day, posted with the brand’s own account.

- Client: Daawat
- Year: 2026
- Duration: one reel · World Biryani Day

## Brief.

A blindfolded biryani dare, for World Biryani Day.

## Approach.

**What we ran**

A two-creator comedy skit in one kitchen, posted as a collaboration with the brand’s own account for its World Biryani Day: one creator blindfolded, the other in noise-cancelling headphones, and a biryani that comes out right anyway.

**Creator mix**

Two creators, an actor and a dance creator, co-posted the reel with the brand, so the dare reads as theirs.

## How it ran.

- Jul 2026 · Reel live, posted with the brand’s account ahead of World Biryani Day

## What ran, post by post.

- Creator withheld · Reel · instagram.com

## Results.

- reach: Metrics on request
- views: Metrics on request
- likes: 3,02,234 (Verified 20 Oct 2026)
- comments: 2,625 (Verified 20 Oct 2026)

Next case: [Rakhi jewellery skit](https://vexo.club/work/case/rakhi-jewellery-skit)

## Brief the desk.

Send a brief at https://vexo.club/contact?request=case%3Abasmati-rice-comedy-skit&figure=Basmati+rice+comedy+skit+%C2%B7+reach+and+views, email mail@vexo.club or WhatsApp +91 78276 16675 (https://wa.me/917827616675).

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Source: https://vexo.club/work/case/basmati-rice-comedy-skit