# Pricing notes.

> Pricing notes from the vexo.club desk on creator marketing in India.

- [Retainer, commission or fixed fee: how influencer agencies charge](https://vexo.club/blog/influencer-agency-fee-models) — Retainers, a percentage of spend and fixed campaign fees each reward a different behaviour. What to ask of each model, and why creator fees should be separate lines whichever one you sign.
- [The influencer contract clauses that change the price](https://vexo.club/blog/influencer-contract-clauses) — Deliverables, usage, exclusivity, approvals, takedown and payment terms. The clauses that move a creator’s quote, what each should say, and what to settle before anyone films.
- [Why nano creators are not cheap](https://vexo.club/blog/nano-creators-are-not-cheap) — Cost per thousand looks great until you count the coordination hours. Here is the break-even math.
- [What a creator rate card actually contains](https://vexo.club/blog/creator-rate-card-contents) — Content fee, usage, production and exclusivity are four numbers. Most disputes start when they are quoted as one.
- [Usage rights are where budgets quietly break](https://vexo.club/blog/usage-rights) — Amplification, whitelisting and organic reposting are three different fees.

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Source: https://vexo.club/blog/tag/pricing